Who are Arsenal’s biggest sponsors?
Arsenal are one of the top clubs in English football. They have won the Premier League 13 times and have tasted success in several competitions, both at home and in Europe. The Gunners are consistently in the top five of the Premier League, and, as a result, they have attracted many big sponsorship deals.
Adidas
One of the major sponsors of Arsenal is sports apparel brand Adidas. They make the Arsenal kit and will continue to do so until 2030 thanks to the big sponsorship deal signed between the two parties. The deal is believed to be valued at £75million per annum and is thought to be worth significantly more than the previous kit deal Arsenal had with Puma. Adidas have since released many special Arsenal kits, including the return of some iconic shirts from the past.
Emirates
We must go back to 2006 for the beginning of the sponsorship deal between Arsenal and Emirates, the UAE’s leading flag carrier. No other front of shirt sponsor partnership has run for as long as the deal between Arsenal and Emirates and the sponsorship was recently extended until at least 2028. In addition to being the shirt sponsor, the deal also sees Arsenal’s stadium named the Emirates Stadium. Having opened in 2006, the stadium has always been called the Emirates Stadium, and it will be interesting to see if the sponsorship continues beyond 2028.
Betway
It is common for the top clubs in the Premier League and around Europe to have a gambling partner. With so many top online gambling brands in operation, such as SpinBet online casino, there are many options for football clubs wanting to strike a partnership with a gambling company. Arsenal have a deal in place with Betway and you will often see the gambling brand featured around the stadium on advertising boards when Arsenal play in the Premier League. Betway became the global betting partner of Arsenal in 2023, and they are not the only club to have signed a sponsorship deal with the betting giant, as Betway are also the sponsors of West Ham and Brighton.
Visit Rwanda
The sponsorship deal between Arsenal and Visit Rwanda started in 2018 and you can see the logo on the sleeve of the Arsenal shirt. Visit Rwanda are the first official sleeve partner of Arsenal, and they also enjoy exposure on the advertising boards during matches. As part of the deal, some Arsenal players and coaches have visited Rwanda to host coaching camps and help develop the game for children in the country. However, Visit Rwanda could be the one sponsor highlighted on this page that could be the first to cease working with Arsenal. The Democratic Republic of Congo has called on Arsenal and other football clubs to end their sponsorship deals with Visit Rwanda due to a worsening humanitarian crisis in the country.
Some of the other major sponsors of Arsenal include Sobha Realty, Acronis, Athletic Brewing Company, Ball Corporation, Chivas Regal, Konami, and Google Pixel.
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