Who Are Justin Thomas’s Sponsors? From Hat to Shoes, Major Winner’s Endorsement Deals Explored

Justin Thomas, the 31-year-old PGA Tour champion, got into the golf world after watching Tiger Woods as a kid. Interestingly, the two-time major champion’s outfit and styles are as cool as the golfing legend. But what’s even more impressive is how Thomas’s style spread from the golf course to the screen. Along with being spotted on the greens, viewers have also spotted Thomson wearing his cool caps and shoes on Netflix shows, most notably in Episode 6 of Pick Six. Now, you’re probably dying to know the secret behind Justin Thomas’s effortlessly cool style on and off the course. Well, let us spill the beans for you!

Who does Justin Thomas endorse on the greens?

The 15-time PGA Tour winner was announced as having over $50 million in net worth, and everybody knows it didn’t happen overnight. It is an earning from his blood and sweat in the game, and also the significant sponsorships that have affected the golfer’s style and media presence over the years.

Spilling the tea, the big brand and also the obvious one that sponsors Thomson’s equipment, are Titleist, who provides 12 of its equipment to Thomas to get a smooth win on the course, and Foot Joy. Two of the biggest names in golf equipment, with whom he has partnered since 2013. Starting from his Titleist TSR3 driver, which costs $599, to the Titleist Pro V1 X ball priced at $50 per dozen, he uses everything from this American brand, which has sponsored many big players in the past. The long list includes 15-time major winner Tiger Woods, Rory McIlroy, Adam Scott, and more.

Financially, it’s estimated that Titleist pays Justin Thomas around $2 million annually. This figure stems from his extensive use of Titleist equipment in tournaments and promotional events. Such an endorsement deal not only boosts his income but also strengthens Titleist’s market presence.

Talking about Foot Joy, you can say it is Thomas’s secret sauce to the clean, stylish, durable shoes. The American star wears the Premiere Series – Packard, a $199.99 men’s golf shoe, sponsored fully by the company itself. Apart from the champ, he has also been spotted wearing the Premiere Series – Tarlow while hitting eagles and birdies on the greens. But the former number 1 ranker of the OWGR doesn’t stop here. He also owns the $30 pair of gloves from FJ called Pure Touch Limited Joy.

With his golfing gear sorted, Thomas’s focus on building a robust brand extends beyond the golf course. In fact, his partnerships with top brands outside of golf have been a key factor in his financial success. He’s also partnered with some big names outside of the golfing world, like NetJets, a private aviation company. And let’s not forget about Troon, a golf course management company, and Citi, a financial services brand. However, Thomas’s sponsorship deals haven’t always been smooth sailing. In 2021, the pro lost a big player from the market!

Justin Thomas’s comeback from his endorsement deal setbacks

Back in 2021, Thomas made a mistake that would cost him dearly. He used a homophobic slur during the Tournament of Champions; that was captured on the cameras. It led the 31-year-old to lose his biggest sponsor, Ralph Lauren. It was a tough pill to swallow, but Thomas was determined to bounce back.

In 2022, Thomas signed a new partnership with Greyson Clothiers, a fashion brand that’s quickly become a favorite among golfers. According to Golf Monthly, the player is provided with an endorsement of $20 million each year. Interestingly, Thomas is also the ambassador of the brand, along with Morgan Hoffman, who recently revealed he was living in the Costa Rican jungle; Erik Van Rooyen, Sam Ryder, Harry Higgs; and former World No. 1, Luke Donald.

The founder of the brand, Greyson, was so excited to have Thomas signed for the deal that he took it to Instagram and said, “We have forged a loyalty based on respect and care for Justin while he has become a true friend and ambassador of Greyson.”

The 2017 FedExCup winner is now known for his stylish headwear and gear, including the exclusive “Crimson Wolf Trucker Hat” that costs $48 in addition to the $400 yearly membership fee.

Thomas’s partnership with Greyson Clothiers is just one of many worthwhile deals he has in place. With an estimated $20 million in endorsement deals each year, Thomas is certainly raking it in. As the old saying goes, “You’ve got to spend money to make money.” And the PGA player’s sponsors are certainly getting a good return on their investment, with the golfer’s visibility and appealing showdown on the golf course at each event.